Berco Revolutionizing Custom Engagement Ring Design for Retail Success
Berco, a leading manufacturer of fine jewelry, proudly announces the launch of its latest innovation, the Interactive Design Studio, which is their new magnetic bridal selling system. This cutting-edge solution is set to revolutionize custom engagement ring design, bringing the power of customization directly to jewelers.
“At Berco, we understand the pivotal role customization plays in enhancing a jeweler’s business,” said Vince Innocenti, President. “By offering the Interactive Design Studio, we help our retail partners tap into the growing demand for personalized experiences, strengthening customer engagement and brand recognition while driving bridal sales.”
The Custom Bridal Experience
The Berco Interactive Design Studio places the power of design directly into the hands of the bride to be. Brides can mix and match 35 shanks and 30 settings, exploring different center stone shapes and sizes. This immersive design and try-on process allows brides to see each option on their hand, ensuring a unique and confident choice. Once she’s chosen her favorite combinations, she can place them in the smaller display for the jeweler to price. This personalized experience strengthens the store’s relationship with the customer, as the store becomes an integral part of her dream ring journey.
Competitive Advantage to Online Storefronts
Today’s “Brides to Be” have become accustomed to creating custom designs with online only retailer websites. What those retailers lack is the personal experience of the live try on where the customer can evaluate the detail and substance of each design, and that is where Berco has created an advantage that will keep the Independent Jeweler competitive. Not only will they have the advantage of offering an interactive real time try on, but the Interactive Design Studio provides that wow factor that not only makes the sale but cements that trusting relationship with your customer that keeps them coming back for years to come.
Includes:
- 35 Shanks (Classic to Trendy)
- 30 Settings (in Round and Fancy Shapes in a broad range of sizes)
- 1 Finished Engagement Ring
- Prominent Jeweler Branding
- 12” by 12” display
- Smaller Display for final selections.
- Design Studio Order Form
Manufactured in the USA: Quality and Timely Delivery
The Interactive Design Studio is proudly manufactured in the USA, ensuring top-notch quality and reliable, timely delivery. Our commitment to domestic production allows us to maintain stringent quality control standards and quick turnaround times, providing you with the assurance that your Interactive Design Studio will meet the highest expectations.
Key Features of Interactive Design Studio:
- Vast Customization Options: Featuring 30 settings and 35 shanks, the studio allows for over 1,000 unique engagement ring designs, enabling customers to create their dream ring.
- Interactive Display: An attractive, small-in-case display encourages customer interaction.
- Exclusivity: Customers see their designs as exclusive to your store, making comparison shopping difficult.
Benefits:
The Interactive Design Studio engages customers in creating their dream ring, boosting customer satisfaction and brand loyalty. The interactive Design Studio is the equivalent of having over 1,000 engagement rings contained in less than 1 foot of showcase space for just $1595.
More Press Releases
Jewelers Mutual® Releases New Insights on Engagement Ring Trends
The Future of Forty Gala Honors WJA’s Industry Legacy
More From The Jewelers Collective
Linked In
Eight Ways To Go Above And Beyond With Your Customer Follow-Up
Make A List Check It Twice
All I Want For Christmas Is…Yellow Gold & Diamonds!
