Strong & Precious Art Foundation Shares the Inspiration Behind the “Shining Women” Campaign
Strong & Precious Art Foundation Shares the Inspiration Behind the “Shining Women” Campaign Illuminating and expressing oneself through meaningful, wearable art jewelry, Strong & Precious
New Birthstone Flex Tennis Bracelets from Kelly Waters
New Birthstone Flex Tennis Bracelets from Kelly Waters These unique fashion statements display endless love in a classic way. Finely crafted in sterling silver with
MJSA Mentor & Apprenticeship Program Approved as National Guidelines Standard by U.S. Dept. of Labor
MJSA Mentor & Apprenticeship Program Approved as National Guidelines Standard by U.S. Dept. of Labor Feb. 6, 2024—MJSA, the alliance for professional excellence in jewelry
The 11 Winners of the ‘Hedda Schupak-Baum Centurion Excellence in Design Awards’
The 11 Winners of the ‘Hedda Schupak-Baum Centurion Excellence in Design Awards’ Anthony DeMarco | February 02, 2024 Phoenix, AZ–The annual Centurion Design Awards took special
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JIS Spring Unveils the Must-Have Jewelry Trends in 2024
JIS Spring Unveils the Must-Have Jewelry Trends in 2024 Get ready to discover the defining jewelry trends of 2024 at JIS Spring, happening in Miami
Pantone announces its 2024 color of the year.
Pantone announces its 2024 color of the year. The world’s color authority says the chosen shade conveys coziness and compassion. By Washington Post staff The
Romantique Jewelers Wins William (Wag) Wagner Award
Romantique Jewelers Wins William (Wag) Wagner Award Missouri Retailer Honored for Business Excellence January 15, 2024- The Edge Retail Academy (ERA), a full-service jewelry business
DCA Announces New Board Chair and Director
DCA Announces New Board Chair and Director January 2024 New York, NY – Diamond Council of America (DCA), a non-profit organization that provides quality, affordable
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GIA to Offer Same-Day Report Verification
GIA to Offer Same-Day Report Verification CARLSBAD, Calif. – Jan. 9, 2024 – GIA is taking strong action in response to reports of fraudulent GIA inscriptions on laboratory-grown diamonds cut to nearly match GIA graded natural diamonds. Beginning next week,
The A-2TS Solar Classic™ – A Bright New Addition to Any Watch Collection
The A-2TS Solar Classic™ – A Bright New Addition to Any Watch Collection Bertucci’s® latest watch, the A-2TS Solar Classic, is a solar-powered variant of the legendary titanium field watch, the A-2T Original Classic. This field-proven watch features a precision,
Box Brokers Group introduces new “SmartPro Corner risers” to their display line for 2024
Box Brokers Group introduces new “SmartPro Corner risers” to their display line for 2024 Darci Aselage, Box Brokers Display Designer has announced the introduction of new triangular risers to be used in clip-corner and other irregular showcase spaces. “These new
Retailworks, Inc. Launches Seasonal Prop Program in 2024
Retailworks, Inc. Launches Seasonal Prop Program in 2024 Jewelry Retailers to Easily Dress Up Cases October 5, 2023 – Milwaukee, WI – Today Retailworks, Inc. announced the development of a display program of artisan props designed and fabricated for jewelry
MJSA Education Foundation Awards $10,000
MJSA Education Foundation Awards $10,000 in “Future of Jewelry Making” Scholarships July 31, 2023—The MJSA Education Foundation, which supports career and training initiatives for students and workers throughout the jewelry industry, has awarded scholarships to three students who plan to
Jewelers of America Announces 20 Under 40 in Jewelry Retail
Jewelers of America Announces 20 Under 40 in Jewelry Retail The list recognizes young professionals who best embody an ability to lead and innovate New York, NY – Jewelers of America (JA), the national trade association for businesses serving the
Gigi Hadid wore SMILING ROCKS at the Met Gala
Gigi Hadid wore SMILING ROCKS at the Met Gala Gigi Hadid wore the Smiling Rocks Dream Necklace and High Jewelry Ring at the Met Gala 2023 celebrating “Karl Lagerfeld: A Line of Beauty. Gigi – always a showstopper showed up wearing a
More Industry News
Enhancing the Customer Journey
In marketing, the customer journey traditionally traverses three key stages: the upper funnel for brand
awareness, the mid funnel for consideration, and the lower funnel for conversion and loyalty. Digital marketing channels, as compared to traditional channels, provide detailed, real-time analytics from which more informed choices can be made for optimizing advertising expenditures. Digital technology platforms continue to evolve in their ability to target the right audience at the right time, in the right place, and with the right message.
Designers to Watch
The Jewelers Collective quarterly series on jewelry designers — both new and established — whose designs are not mainstream but are creative arts. Wearable designs that are an expression of beauty and fine craftmanship. Each unique, each capturing the essence of refined luxury.
Men’s Jewelry Makes it’s Mark
Men’s jewelry is trending! Gone are the days when men were limited to watches, wedding bands and cuff links. We are seeing some more daring jewelry trends for men
emerge as more men experiment with pushing the boundaries of what is considered masculine and fashionable. Online searches on all categories increased double digits in 2023!
Tactics for Generating Jewelry Marketing Content Ideas for 2024
As we step into 2024, jewelry businesses must face the exciting challenge of crafting engaging marketing content. At the same time, they must navigate through an ever-evolving landscape of consumer preferences and digital trends. This year presents a unique canvas for jewelers to paint their stories, making
each piece not just an accessory but a narrative that resonates with the audience. It’s an era where storytelling becomes as precious as the gems themselves, inviting business owners and marketers to weave tales that captivate, inspire, and endure.
