6 Must-Implement Changes for Your Product Pages to Attract Today’s Jewelry Shopper

IN THE KNOW August 2026 6 Must-Implement Changes for Your Product Pages to Attract Today’s Jewelry Shopper Jennifer Shaheen Jewelry continues to be a category

The Era of Personal Expression

From This Day Forward August 2026 The Era of Personal Expression Berco 2026 brides are choosing rings that tell a story—leaning into personal symbolism, sculptural

Navigating the Forces At Play

NAVIGATING A CHANGING LANDSCAPE August 2026 Navigating the Forces At Play David Brown If you’ve been feeling like running a retail business right now is

The New Rules of Jewelry Marketing

NAVIGATING A CHANGING LANDSCAPE August 2026 The New Rules of Jewelry Marketing STRENGTHEN CUSTOMER RELATIONSHIPS, COMMUNICATE VALUE, AND ADAPT MARKETING STRATEGIES IN AN EVOLVING WORLD.

News

5 Word Tricks to Help You Sell More Jewelry

IN THE KNOW August 2026 5 Word Tricks to Help You Sell More Jewelry Aleah Arundale In jewelry sales, we often focus on product—cut, clarity,

Stack Your Style

STACKING IS A MAJOR TREND. LAYERING, MIXING, AND COMBINING MULTIPLE NECKLACES, BRACELETS, OR RINGS LETS YOU SHOW OFF YOUR PERSONAL STYLE. IT IS A GREAT WAY TO TELL YOUR OWN STORY THROUGH FASHION.

You Have Sixty Seconds- Make Them Count

BREAKTHROUGH TO EXCELLENCE May 2026 You Have Sixty Seconds- Make Them Count The storytelling discipline every retailer and wholesaler needs. And most skip. Andrea Lucille

AI-Informed Customers are Changing the Way Retailers Need to Communicate

IN THE KNOW May 2026 AI-Informed Customers are Changing the Way Retailers Need to Communicate Jennifer Shaheen The expertise gap between you and your customers

All About Branding

A Guide for Building Resilient Brands

Curated Excellence: Defining 2026’s Style Landscape

ON TREND May 2026 Curated Excellence: Defining 2026’s Style Landscape As you plan your purchasing strategy for the upcoming season, allow this guide to be your trusted resource—for selecting the most saleable and on trend pieces for your store. Featured

Retail Fitness Test

IN THE KNOW May 2026 Retail Fitness Test 10 Data Points Every Jewelry Store Should Track Megan Crabtree Understanding your store’s numbers will help you make better decisions, spot opportunities earlier, and grow your sales faster. Think of it like

Everyday Diamonds

ON TREND May 2026 Everyday Diamonds WEARING DIAMONDS EVERY DAY SIGNALS A SHIFT—ONE ROOTED IN SELF-EXPRESSION, PERSONAL JOY, AND A MORE EFFORTLESS APPROACH TO LUXURY. NO LONGER RESERVED FOR MILESTONE MOMENTS, DIAMONDS ARE BECOMING AN INTEGRAL PART OF A WOMAN’S

Breakthrough to Excellence

May 2026 Breakthrough to Excellence David Brown If you want maximum sales, it’s tempting to think the answer is simple: better product, better styles, more trend-right pieces. And yes, that matters — but it’s only part of the picture. The

Elevating Retail Through Systems, Strategy, and Smart Technology

IN THE KNOW May 2026 Elevating Retail Through Systems, Strategy, and Smart Technology Nan Lung Palmer When Technology Supports Craft Jewelry has always balanced artistry with commerce. As retail continues to evolve, reshaping the customer journey and modernizing business operations,

The Metal Movement

ON TREND May 2026 Silver fromBerco’s Aspire 925collection The Metal Movement After several seasons of bold, sculptural statements dominating trend reports, silver continues to assert its place in the modern fine jewelry wardrobe—evolving from directional to essential. While more accessible

Excellence Equation

BREAKTHROUGH TO EXCELLENCE May 2026 Excellence Equation: Why the Best Retailers are Investing in People and Platforms Brandon Wright When jewelers talk about preparing for breakthrough sales, the conversation usually splits into two camps: invest in your people or invest

Press Releases

Allison-Kaufman Co. Wins RJO Vendor of the Year for 11th Consecutive Year

Independent Jewelers Organization Announces 2026 Vendor of the Year at IJO Louisville

New Data from Jewel360 Finds Social Media Drives Jewelry Purchases as Demand for Gold and Custom Pieces Grows

Berco Jewelry Unveils Its Most Comprehensive Holiday Marketing Program to Date

Jewelers of America Announces Recipients of 2026 Impact Initiative

More To Learn

The Future of Jewelry Retail: Where Technology Meets Personal Touch

FUTURE OF RETAIL October 2025 The Future of Jewelry: Where Technology Meets Personal Touch Megan Crabtree Allison-Kaufman Co. 14K diamond and London blue topaz ring

Seismic Shifts Ahead: Long-Term Forces Reshaping the Jewelry Industry

FUTURE OF RETAIL October 2025 Seismic Shifts Ahead: Long-Term Forces Reshaping the Jewelry Industry Marty Hurwitz Why demographics, lab grown diamonds, and a record wave

Fix the Flow, Find the Profit; Rethinking Retail Efficiency

FUTURE OF RETAIL October 2025 Fix the Flow, Find the Profit; Rethinking Retail Efficiency Andrea Lucielle Pooler There’s a kind of loss happening inside many

What You Need in Your Jewelry Store

PEAK PERFORMANCE August 2025 What You Need in Your Jewelry Store David Brown So, you’ve got a jewelry store that has loads of potential, but

Great Product Knowledge? Let’s Make Your Sales Just As Brilliant

IN THE KNOW May 2025 Great Product Knowledge? Let’s Make Your Sales Just As Brilliant When was your team last updated on how they connect