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2025 AGTA GemFair Tucson Adds One Extra Day to Meet Needs of Attendees

July 23, 2024. Show growth and accommodating shopper needs are why the American Gem Trade Association (AGTA) is pleased to add one extra day to the 2025 AGTA GemFair Tucson. The new show dates will be Monday, Feb. 3–Sunday, Feb. 9, 2025. Hours will be 9:30 a.m.–6 p.m. Monday, Feb. 3 through Friday, Feb. 7 (the Grand Ballroom opens at 9:30 a.m. and the GemHall floor and Galleria opens at 10 a.m.); 9:30 a.m.–5 p.m. Saturday, Feb. 8; and 9:30 a.m.–2 p.m. on Sunday, Feb. 9. (Previously, the show closed on 4 p.m. on Sunday, the last day.) The show returns to the Tucson Convention Center (TCC).

“GemFair Tucson is a premier destination and shopping experience for the natural-colored gemstone and natural and cultured Pearl industry,” explains John W. Ford, Sr., CEO. “AGTA attendance and exhibitor figures have been on the rise, so we surveyed exhibitors about extending the show. Based on those responses, the AGTA board decided to test this new date pattern to accommodate buyers and capitalize on the robust sales exhibitors routinely enjoy.”

Photo: Tucson Convention Center

For 42 years, AGTA GemFair Tucson has been the can’t-miss jewelry event of the calendar year, so it is a natural progression for the event to expand to reflect interest and explore additional sales for exhibitors.

“We did this for our buyers,” says Kimberly Collins, AGTA Board President and Owner of Kimberly Collins Colored Gems. “The board strives to accommodate loyal buyers and wants to capitalize on the strength and popularity of GemFair Tucson for exhibitors. I’m an exhibitor myself, so I understand that lengthening the show may seem to be a daunting choice, in the end we are all there to sell. So, besides extended robust sales, we can all look forward to a 2 p.m. close on Sunday to watch the Super Bowl!”

A GemFair kickoff party will take place in the TCC on Tuesday, Feb. 4., from 6 p.m. to 8 p.m. Seminars will run from Wednesday to Friday in the TCC’s new meeting rooms, and the AGTA Spectrum & Cutting Edge Awards Gala will be on Saturday evening, Feb. 8, also in the TCC.

GemFair registration will open in August 2024. All registered buyers will receive a hotel link once they register.

AGTA is looking at another sold-out show in 2025! For more information, contact AGTA staff at info@agta.org.

2025 AGTA GemFair Tucson: Monday, February 3–Sunday, February 9, 2025

Hours of Operation:

Monday, February 3–Friday, February 7, 9:30 a.m.–6:00 p.m. (The Grand Ballroom opens at 9:30 a.m. and the GemHall floor and Galleria opens at 10 a.m.)

Saturday, February 8, 9:30 a.m.–5:00 p.m.

Sunday, February 9, 9:30 a.m.–2:00 p.m.

The American Gem Trade Association (AGTA) is a not‐for‐profit association serving the natural-colored gemstone and natural and cultured Pearl industry since 1981. Headquartered in Dallas, members are trade professionals based in the U.S. and Canada, and AGTA is widely regarded as “The Authority in Color.” AGTA’s activities include organizing educational programs, trade shows, and printed materials and maintaining strong relationships with government officials and other jewelry trade groups. AGTA is committed to upholding the highest ethical standards and practices.

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