
From New Hire to Sales Pro: Training Paths for Every Team Member
With Fall being a perfect time to focus on staffing and training in advance of the busy selling season, here’s a quick refresher on all the ways GIA can help with your training needs.
Written in the Stars
ASTRONOMY MEETS ARTISTRY ONE OF THIS YEAR’S MOST POPULAR TRENDS THE APPEAL OF COSMIC IMAGERY CONTINUES ITS EVOLUTION, WITH ZODIAC MEDALLIONS, CONSTELLATION PATTERNS, AND CELESTIAL SYMBOLS… TRANSCENDING FROM A TREND TO BECOME MODERN CLASSICS.
3 Shifts Shaping Your Holiday Shopper
The shopping season brings natural expectations for customers, and what we need to be prepared for this year as independent retail jewelry stores is that your customers will be shopping with more intention than in years past.
Sparkle and Streamline
IN THE KNOW October 2026 Sparkle & Streamline: A Blueprint for Turning Holiday Browsers into Buyers Three ways to fuse digital allure with in-store magic
News

Holiday Must Haves
ON TREND October 2026 Holiday Must Haves Here’s whats trending TIMELESS vintage inspired jewelry with modern-day sparkle Syna 18K yellow gold Ethiopian opal earrings MSRP

How to Beat Last Year’s Events
GREAT EXPECTATIONS October 2026 How to Beat Last Year’s Events managing growth, margins, and messaging Brandon Wright Ask an independent jeweler how they measure a

Today and Forever
From This Day Forward August 2026 Today & Forever a customer forever (if you do it right!) He buys the ring now what…. Did you

Why AI is the New Front Door of Your Jewelry Store
NAVIGATING A CHANGING LANDSCAPE August 2026 Why AI is the New Front Door of Your Jewelry Store Megan Crabtree It is no longer enough for
All About Branding
Explore the Industry

Bridal Jewelry at a Crossroads
FROM THIS DAY FORWARD August 2026 Bridal Jewelry at a Crossroads: managing growth, margins, and messaging Edahn Golan American consumers’ purchases of diamond bridal jewelry from specialty jewelers edged up in the first quarter, building on a 2% increase in

6 Must-Implement Changes for Your Product Pages to Attract Today’s Jewelry Shopper
IN THE KNOW August 2026 6 Must-Implement Changes for Your Product Pages to Attract Today’s Jewelry Shopper Jennifer Shaheen Jewelry continues to be a category where in-store shopping is dominant. Capital One Shopping’s research confirms that 45% of consumers prefer

The Era of Personal Expression
From This Day Forward August 2026 The Era of Personal Expression Berco 2026 brides are choosing rings that tell a story—leaning into personal symbolism, sculptural shapes, and heirloom-inspired details. And with a wave of high-profile celebrity engagements this year, the

Navigating the Forces At Play
NAVIGATING A CHANGING LANDSCAPE August 2026 Navigating the Forces At Play David Brown If you’ve been feeling like running a retail business right now is harder than it used to be, you’re not imagining it. The headlines are relentless, the

The New Rules of Jewelry Marketing
NAVIGATING A CHANGING LANDSCAPE August 2026 The New Rules of Jewelry Marketing STRENGTHEN CUSTOMER RELATIONSHIPS, COMMUNICATE VALUE, AND ADAPT MARKETING STRATEGIES IN AN EVOLVING WORLD. Rick Arnemann Independent jewelry retailers have always operated in a relationship-driven business. But today, the

5 Word Tricks to Help You Sell More Jewelry
IN THE KNOW August 2026 5 Word Tricks to Help You Sell More Jewelry Aleah Arundale In jewelry sales, we often focus on product—cut, clarity, carat, craftsmanship. But what if the real difference-maker isn’t what you’re selling… it’s how you’re

Stack Your Style
STACKING IS A MAJOR TREND. LAYERING, MIXING, AND COMBINING MULTIPLE NECKLACES, BRACELETS, OR RINGS LETS YOU SHOW OFF YOUR PERSONAL STYLE. IT IS A GREAT WAY TO TELL YOUR OWN STORY THROUGH FASHION.
More To Learn

Smart Pricing Tactics to Beat Tariff Challenges
IN THE KNOW February 2026 Smart Pricing Tactics to Beat Tariff Challenges Megan Crabtree Tariffs, taxes, and rising costs can quickly eat into profits if

Color Infusion
STRATEGIES FOR SUCCESS February 2026 Color Infusion Across runways, & red carpets, a new chromatic infatuation is taking hold: vivid, unapologetic color. In 2026, luxury

Facing the Challenges Ahead – Tariffs, Taxes, Trepidation
STRATEGIES FOR SUCCESS February 2026 Facing the Challenges Ahead – Tariffs, Taxes, Trepidation David Brown Running a jewelry business has never been easy, but in

5 Marketing Metrics to Turn Your Jewelry Store into an Industry Leader
IN THE KNOW February 2026 5 Marketing Metrics to Turn Your Jewelry Store into an Industry Leader Jennifer Shaheen Every jewelry store has a story

What Do Jewelry Customers Want You to Know About Them?
IN THE KNOW October 2025 What Do Jewelry Customers Want You to Know About Them? Jennifer Shaheen Berco Jewelry Sterling silver mariner link diamond necklace
Industry Insider

The Future of Jewelry Retail: Where Technology Meets Personal Touch
FUTURE OF RETAIL October 2025 The Future of Jewelry: Where Technology Meets Personal Touch Megan

Seismic Shifts Ahead: Long-Term Forces Reshaping the Jewelry Industry
FUTURE OF RETAIL October 2025 Seismic Shifts Ahead: Long-Term Forces Reshaping the Jewelry Industry Marty

Fix the Flow, Find the Profit; Rethinking Retail Efficiency
FUTURE OF RETAIL October 2025 Fix the Flow, Find the Profit; Rethinking Retail Efficiency Andrea




